Digital Technology & Design
Why study Digital technology & design?
10%
The percentage of jobs expected to increase over the following five years.
Source: The Creative Group
46%
The percentage of companies recognizing the essential role of design in their commercial strategy.
Source: Adobe
$120k
The average monthly salary for a web designer (UI/UX) in the United States.
Source: Robert Half Agency
What does a graduate in Digital technology & design do?
By emphasizing both design and digital technology, this career-focused degree gives you the competencies needed to create dynamic, interactive marketing and communications. With fewer math requirements than a traditional computer science degree, this program balances graphic, visual and web design with computer science, coding and development.
As a designer, your work opens up various professional opportunities:
- Web designer: Create visually appealing and user-friendly websites, collaborating with developers, prioritizing UX, and staying updated on design trends.
- Creative Director: Manage a creative team working on campaigns, branding, and overall image development.
- Art Director: Lead and inspire a team of designers, ensuring the seamless coordination and timely delivery of projects, all while adding a creative touch to enhance artistic quality, beauty, and design excellence.
- Art Production Manager: Oversee efficient artistic production, managing time, personnel, and costs for timely delivery of high-quality projects.
- Brand Designer: Focus on the visual elements of a brand, including logos, color schemes, typography, and overall design aesthetics.
- App Designer: Craft intuitive mobile interfaces, collaborate with developers, prioritize user experience, and create wireframes or prototypes for structure and functionality.
- A Bachelor’s degree in Digital Technology and Design prepares you with advanced knowledge, technical skills, and a quality portfolio in a specific area of technology and digital design.
The Bachelor’s degree in Digital Technology and Design offers excellent preparation for a career as a digital designer, whose skills are sought after in advertising, research centers, marketing agencies, and diverse industries, both in private and public sectors.
The Digital Technology and Design emphasis areas are designed to prepare you for development in areas of Game Design, Graphic Communication, Mobile Application Development, Social Media Management, Web Design, Information Design, and Virtual Reality Production.
As a graduate of Digital Technology and Design, your mission will be to create websites and apps, mastering the HTML and CSS languages, among other skills, to enhance visual communication and user experience through technology. In the modern world, technology will become your canvas for crafting innovative works of art.
At Arkansas State University Campus Querétaro, we prepare you to become a Digital Design professional with the skills to specialize in any area, be it new or traditional, within the technology and design world.
Apply now! Embark on your journey into the realm of digital technologies and design, and prepare to leave your mark on the visual market, brands, and industry.
Live the University
Double Degree
Valid in Mexico and the United States
Classes 100% in English
With a multicultural team of teachers
American University Model
The first US university in México
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Our Student Testimonials
Labor Field Where do design professionals work?
Design professionals work in every creative company.
- Entrepreneur
- Fondo de Cultura Económica
- Parsons School of Design
- Tetrapack
- Universal
- American Express
- Cloudstudio
- Dreamworks
- Leo Burnett Worldwide
- Supercell
Aspire, Dream, Realize Design professionals work in every creative company
Jessica Hische
Hand letterer and logo designer
Has worked with Penguin Books and Wes Anderson.
Chip Kidd
Knopf Associate Art Director
Prolific book cover designer.
Aries Moross
Founder and director of Studio Moross
Has contributed designs to brands such as Vogue and Cadburys.
Michael Bierut
President, AIGA National Partner at Pentagram
Worked with Disney, the New York Jets and Hillary Clinton.
Learning Outcomes
Upon completion of the Digital Technology and Design degree, the graduate of Arkansas State University Querétaro will be able to:
1. Apply digital design skills to create a high-quality professional portfolio in the chosen emphasis area.
2. Demonstrate the technical and aesthetic proficiency required in the chosen emphasis area.
3. Develop and design video games, graphic communication products, mobile applications, infographics, and websites.
4. Manage social media platforms and engage in virtual reality production.
5. Understand basic principles and theories in digital design, applying them to the current market with the use of new technologies.
6. Analyze, experiment, and evaluate the process of designing and producing graphic messages.
7. Utilize basic tools for designing and producing graphic messages applied to mobile applications, vlogs, videos, and animations.
8. Express ideas graphically with a mastery of theory and practice, serving as a mediator of messages, creative inventor of communication, and interpreter of meanings and concepts.
9. Attribute meaning to visualizations and execute them, becoming an active participant who employs graphic ingenuity for the benefit of society.
Degree Plan
General Education
- First Year Experience – Making Connections
- Composition I
- Composition II
- Physical Science Elective
- Physical Science Elective
- Life Science Elective
- Math Elective
- Introduction to U.S. Government
- Introduction to Psychology
- Mass Communication in Modern Society
- Fine Arts Elective
- Fine Arts Elective
- Humanities Elective
- Oral Communication
Digital Technology and Design Core
- Concepts of Programming
- Creative Writing
- Design Literacy
- Human Centered Design
- Graphic Design Internship
- Design Build I
- Digital Technology and Design Portfolio
- Cultural Psychology
- Emphasis Areas
- 8 Courses Example of emphasis areas
- Social Media Management
- Web Design
- Graphic Design
- Mobile Application Development
- Game Design
- Information Design
- Virtual Reality Production Among others…
- General Electives
- 10 Courses in General Electives or a Completed Minor in Another Discipline (6 courses)
