Digital Technology & Design

Designers are communicators who, through technological tools or by hand, can create new concepts. A designer gives life to certain messages and ideas that need to be transmitted to an audience. You can do it through drawings, sketches, brochures, or books, among other technological supports.

Why study Digital technology & design?

164k

People working as designers and programmers during the 4th trimester of 2021.

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46%

Percent of workers were employed in the legal services sector; 21.3% in printing and related industries; 6.97% in Business Administration Services

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$8.12k

The average salary for a recent graduate; earning an increase of 2.25%, compared to the third quarter of 2021 ($7.94k MX).

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What does a graduate in Digital technology & design do?

As a designer, your work has different professional opportunities:

  • Creative Director: Manage a creative team that works on campaigns, branding, and overall image development.
  • Art Director: Manage and coordinate the team of designers to ensure projects are delivered on time.
  • Art Production Manager: Manage the production of the arts, as well as their creation, in such a way that it is efficient, and costs are reduced.
  • Brand Image Creator: As its name indicates, the designer who performs this work creates the essential pieces for branding.
  • Visual Image Developer: Creation of images and designs using three-dimensional images, photo, and video editing.
  • Brand Designer: Create the brand or company logo.
  • Web pages: Create the web page for the company you are working for or starting, focusing on UI and UX.
  • App Designer: Design mobile applications, focusing on their visual aspects, to enhance usability and user experience.

A Bachelor´s degree in Digital Technology and Design prepares you with advanced knowledge, technical skills, and a quality portfolio in a specific area of technology and digital design.

You will be able to understand and apply the best practices of critical thinking and process design to solve problems. This Bachelor´s degree provides excelent preparation for a career as a digital designer in various fields, including technology, advertising, development research centers, or marketing agencies in both the private and public sectors.

The Digital Technology and Design emphasis areas are designed to prepare you for development in Game Design, Graphic Communication, Mobile Application Development, Social Media Management, Web Design, Information Design, and Virtual Reality Production.

As a graduate of Digital Technology and Design, your mission is to create websites, apps, and master the HTML and CSS language through technology that improves visual communication and user experience.

At Arkansas State University Campus Querétaro, we prepare you to be a Digital Design professional with the skills to specialize in any of the areas (new and traditional) of the technology and design world.

Apply now! Start your path in the world of digital technologies and design and get ready to make your mark on the visual market, in brands, and industry

Live the University

Double Degree

Valid in Mexico and the United States

Classes 100% in English

With a multicultural team of teachers

American University Model

The first US university in México

Acredited

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Our Student Testimonials

Labor Field Where do design professionals work?

Design professionals work in every creative company.

Aspire, Dream, Realize Design professionals work in every creative company

Jessica Hische

Hand letterer and logo designer

Chip Kidd

Knopf Associate Art Director

Prolific book cover designer.

Aries Moross

Founder and director of Studio Moross

Michael Bierut

President, AIGA National Partner at Pentagram

Learning Outcomes

Upon completion of the Digital Technology and Design degree, the graduate of Arkansas State University Querétaro will be able to:

1. Apply a working knowledge of digital design to create a quality, professional portfolio (in the emphasis area).

2. Apply the technical and aesthetic skills required of a designer (in the specialty area).

3. Develop and design video games, graphic communication products, mobile applications, infographics, and websites.

4. Manage social media and work on virtual reality production. 

5. Know the main concepts and theories in the field of digital design and its application in the current market using new technologies.

6. Analyze, experiment, and evaluate the process of designing and producing graphic messages.

7. Use the basic tools for the design and production of graphic messages applied to mobile devices applications, vlogs, videos, and animations, and the management of social networks and web pages.

8. Express ideas graphically with the proper mastery of the corresponding theory and practice, as a mediator of messages, creative inventor of communication, translator of ideas, and interpreter of meanings and concepts.

9. Give meaning to visualizations and execute them, thus becoming an actor who makes use of graphic ingenuity for the benefit of society.

Degree Plan

General Education

  • First Year Experience – Making Connections
  • Composition I
  • Composition II
  • Physical Science Elective
  • Physical Science Elective
  • Life Science Elective
  • Math Elective
  • Introduction to U.S. Government
  • Introduction to Psychology
  • Mass Communication in Modern Society
  • Fine Arts Elective
  • Fine Arts Elective
  • Humanities Elective
  • Oral Communication

 

Digital Technology and Design Core

  • Concepts of Programming
  • Creative Writing
  • Design Literacy
  • Human Centered Design
  • Graphic Design Internship
  • Design Build I
  • Digital Technology and Design Portfolio
  • Cultural Psychology
    Emphasis Areas
  • 8 Courses
  • Example of emphasis areas
  • Social Media Management
  • Web Design
  • Graphic Design
  • Mobile Application Development
  • Game Design
  • Information Design
  • Virtual Reality Production
  • Among others…
    General Electives
  • 10 Courses in General Electives or a Completed Minor in Another Discipline (6 courses)

 

 

 

 

 

 

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